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Salesforce MCC-201 (Marketing Cloud Connect Essentials) Certification Exam is a valuable credential for professionals who want to demonstrate their expertise in integrating Salesforce Marketing Cloud with Salesforce CRM. Marketing Cloud Connect Essentials certification validates the skills and knowledge required to configure and manage Marketing Cloud Connect, an advanced integration tool that enables seamless communication between the two platforms. MCC-201 Exam is designed to test the candidates' understanding of key concepts, best practices, and practical applications of Marketing Cloud Connect.

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To pass the MCC-201 certification exam, candidates are required to demonstrate a thorough understanding of Marketing Cloud Connect essentials and their integration with Salesforce CRM. MCC-201 exam consists of 60 multiple-choice questions, which need to be completed within 90 minutes. Candidates must achieve a passing score of 65% or higher to earn the certification. Preparing for the MCC-201 Exam involves studying the official exam guide, taking practice tests, and gaining hands-on experience with Marketing Cloud Connect and Salesforce CRM.

Salesforce Marketing Cloud Connect Essentials Sample Questions (Q15-Q20):

NEW QUESTION # 15
Northern Trail Outfitters is having their regional supplier conference and wants to allow attendees to request event-specific safety notifications, schedule or room changes, and surprise pop-up sessions.
Which solution should they use?

A. Keyword opt in and SMS Messaging
B. Smart Capture and Triggered email messaging
C. CloudPages opt in to Event Journey
D. Existing Email Event Notification Subscription

Answer: A

NEW QUESTION # 16
Which two statements are accurate regarding segmentation options in Marketing Cloud? Choose 2 answers

A. A data extension can be updated using a query activity.
B. A data filter can be automated with a filter activity.
C. A filtered data extension can be populated with a filter activity.
D. A random data extension can be updated with a filter activity.

Answer: B,D

NEW QUESTION # 17
The customer has the following requirements for storing engagement data in their data warehouse:
* All email open and click activity must be pulled daily from MC
* Output files must meet the specific requirements for the data warehouse
* All the activity must be provided via FTP in one file.
Which automation workflow meets the customer requirements?

A. Extract activity of tracking extracts that combines data into required file -> Transfer activity
B. Query activity to pull data view information -> Extract activity of data extension -> Transfer activity
C. Report activity that generates recent send summary report -> Report delivered directly to FTP
D. Extract activity of data view tables -> Query activity to create the required file -> Transfer activity

Answer: A

NEW QUESTION # 18
Northern Trail Outfitters received an email about reaching API limits within Salesforce and they think this is caused by the integrated Marketing Cloud account.
Which two types of API calls are counted against the rolling 24-hour limit?

A. Login Calls
B. Bulk API
C. CreateSalesforceObject() AMPscript
D. SOAP API Calls updating objects

Answer: B,D

NEW QUESTION # 19
A customer will provide a single daily file on the Marketing Cloud SFTP at 3 AM and needs an alert if the file is not present on time. The file needs to be: Imported into a staging data extension. Separated into two different data extensions.
Which workflow should meet these requirements?

A. Scheduled Automation: Import File Activity > SQL Query Activity 1 > SQL Query Activity 2
B. File Drop Automation: File Transfer Activity > Import File Activity > Filter Activity > SQL Query Activity 1
C. Scheduled Automation: File Transfer Activity > Import File Activity > SQL Query Activity 1 > SQL Query Activity 2
D. File Drop Automation: Import File Activity > SQL Query Activity 1 > SQL Query Activity 2

Answer: A

NEW QUESTION # 20
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Use Salesforce MCC-201 Practice Exam Software (Desktop and Web-Based) For Self Evaluation

Test MCC-201 Simulator Fee - MCC-201 Sample Exam

Salesforce Marketing Cloud Connect Essentials Sample Questions (Q15-Q20):

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